Jul 15, 2009

Web analytics director at PBS details Web research techniques

A Google Analytics blog post provides a peek inside PBS's Web development strategy. Amy Sample, PBS Interactive web analytics director, discusses how analysis of users’ video viewing behavior on and led to the development of the PBS Video and PBS Kids Go! sites. Future research includes working to gauge impact of online content on TV viewing, and tracking online donations.

Former NPR staffer faces sentence on child-porn charges

The sentencing process began yesterday for former NPR science correspondent and editor David Malakoff, who pleaded guilty in March to a felony child porn possession charge after evidence was found that he possessed illicit material on his NPR computer between April and June 2008. A young woman whose rape at 10 years old was the subject of one of the videos on Malakoff's computer is working with the prosecution. Malakoff resigned from NPR that June. He could receive more than eight years in prison and will be sentenced Thursday. A biography of Malakoff is here (scroll down). NPR told Current in an e-mail: "This is a legal matter involving a former employee, and as such we have no comment."