Mar 10, 2010

Madeleine Brand to helm new KPCC show

Pasadena's KPCC hired Madeleine Brand to host a new daily news magazine launching later this spring. The yet-to-be named show will bring a "distinctive Southern California perspective" to local and regional news and launch with a significant online component, according to a KPCC release. Brand, co-host of NPR's Day to Day until its cancellation last year, "has tremendous intellectual bandwidth, but doesn't take herself too seriously," said Bill Davis, KPCC president. The one-hour show will air at 9 a.m. PT, replacing BBC NewsHour. "Even though I'm part British and love the BBC, I think we need a little more California in that 9 am hour, and I'm excited to bring it," Brand said. On her twitter feed this morning, Brand quipped: Conan writers: Talk to me!

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