PBS has made an interesting selection for hosts for its first-ever Online Film Festival, reports GigaOm, two newbies "who have between them one mustache and barely six months of YouTube experience." Yet despite their lack of expertise, Stephen Dypiangco and Patrick Epino have managed to create a popular YouTube channel, called the National Film Society, get press credentials to cover Sundance and cement a partnership with Filmmaker Magazine.
“We were looking for someone with a really unique voice, someone you wouldn’t necessarily associate with PBS," Jayme Swain, senior director of PBS Interactive, told GigaOm. The duo's YouTube presence is "still a nascent channel, but have a reputation and a following, and they brought in a new perspective for us."
No comments:
Post a Comment