Laura Savini is leaving her post as v.p. of marketing and communications at New York City's WLIW21 to launch her new company, Untamed Hair Productions & Consulting. She'll continue her work as an on-air host at the station, where she's been for two decades.
During her marketing tenure, Savini and former WLIW21 President Terrel Cass helped establish a national reputation for WLIW21 as a producer of fundraising specials. Savini earned a New York Emmy Award as executive producer of one, the 2010 special Music of Ireland — Welcome Home. "Savini has also raised hundreds of millions of dollars for stations coast to coast with her on-air fundraising savvy," a press release from the station noted.