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Sep 17, 2010

Kachingle update: Not much to report

Remember Kachingle (Current, Nov. 23, 2009)? Seven months ago when the online micropayment service launched it was touted as a potential savior for cash-hungry online news entities. But Columbia Journalism Review checks in and doesn't find a lot of money Kachingling around. The Kachingle medallions are on about 300 sites but none are major news organizations. The nonprof local news site Chicagotalks has received about $50 total from its 15 “Kachinglers.” The multimedia producer Common Language Project has received $66.70 from 16 supporters.

Current checked back with a couple sources from our November 2009 story. "We think Kachingle has a lot of potential, and we have discussed with them how we might implement the service on MinnPost.com. For the time being, we decided to delay implementation," said Karl Pearson-Cater, operations director. And Teri Lamitie, WGBH's director of online marketing, said, "We haven’t tried it. I’d still like to give it a shot."

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