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Feb 22, 2010

Ferro moves up to lead KCRW

Jennifer Ferro is the new g.m. of Los Angeles’ KCRW-FM, following her formal approval by the Santa Monica College Board of Trustees Saturday. “Jennifer epitomizes the perfect mix of traditional public radio experience and the strategic and creative new media thinking that will be critical to KCRW’s continued success in the years ahead,” said Chui L. Tsang, president of the college, in a press release. KCRW is licensed to the school. Ferro joined KCRW in 1991 as a volunteer arts reporter and since 1997 worked as assistant g.m. to outgoing station chief Ruth Seymour, who announced her retirement in November. “Jennifer is an ideal choice to lead the station forward,” Seymour said. “She’s innovative, courageous and independent. … She will make a terrific manager and I look forward to a KCRW under her leadership.” Ferro told the Santa Monica Daily Press that she does not plan any major changes to the station’s signature lineup of news, public affairs and cutting-edge music. She does plan to increase major gifts and support for independent producers, the Los Angeles Times reported. Look for more coverage in Current’s March 1 issue. UPDATE: Seymour appeared on KPCC's Air Talk last week to discuss her legacy: "I’m very much about the present, responding to the moment. And I think that’s the art of radio — that it isn’t about the past and it isn’t about the future, but it’s about now, and capturing 'now.'" Also, Ferro will appear on KCRW's The Politics of Culture at 2:30 p.m. Pacific time tomorrow (Feb. 23) to talk about the station. Stream available at KCRW's website.

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