Another commercial classical station will join the pubcasting fold under a deal announced yesterday by WGBH. The Boston pubcaster is acquiring WCRB-FM, a 27,000-watt station that draws a weekly audience of some 340,000 listeners, from Nassau Broadcasting Partners of New Jersey.
The purchase allows WGBH-FM to shift its music programming to a new channel and go all-news in direct competition with Boston NPR News powerhouse WBUR, the Boston Globe reports this morning. “This lets us save classical music and look at opportunities to expand our journalism and give folks in Boston more of the public radio journalism that they love,’’ WGBH President Jon Abbott tells the Globe. “This will lead us to build out and continue to enhance news’’ offerings.
WGBH, which has been cutting its budget by laying off staff and imposing furloughs and pay cuts, will finance the purchase through a special capital campaign.
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