Jul 9, 2009

Another gold star for NPR's mobile site

The Poynter Institute's Amy Gahran is raving about NPR's mobile web capability, from her current vacation spot in northern Michigan -- which has little or no cell or broadband access. "This trip has really hammered home how poorly most news sites handle the mobile Web -- and brought one shining star to the fore: National Public Radio," she writes on the Poynter's E-Media Tidbits column. She adds: "People want news where they are, and often their cell phone is all they've got. Also, they may sometimes only have a couple of bars of cell network connection. It's up to news organizations to work with those constraints to help build loyalty with this huge market. NPR sets a great example on this front."

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