PBS picks thePlatform for online video

PBS has chosen thePlatform, an online video publishing and management company, to provide the backend of a pubTV online video distribution system, Jason Seiken, senior v.p. for interactive announced today at PBS's Showcase conference in Palm Desert, Calif. Local stations will also be able to use thePlatform's publishing system to post locally-produced video on their own websites and make it available to other stations' sites. ThePlatform provides online video services for BBC, Gannett/USA Today and PBS KIDS Sprout, among other media companies.