PubCamp goes west to California

The first-ever PubCampWest — an informal gathering of media makers, community organizers, and web developers sharing ideas for collaboration in media innovation — convened in Pasadena, Calif., last weekend. In a two-hour video of the "unconference" wrap-up session, participants talk up the importance of producing compelling online content for audiences who primarily rely on web-based media for news and information, and a proposal for collaborating on 2012 election coverage, among other ideas. A PubCamp Tumbler site aggregating Storify summaries and other social media reactions to unconference sessions, is here. Pubcasters KPCC in Pasadena, PBS SoCal in Orange County, and KQED in San Francisco collaborated in organizing the conference.