Apr 30, 2009

Mexican Sesame Street creates swine flu PSAs

Plaza Sesamo, the Mexican Sesame Street, is partnering with broadcaster Televisa to produce public-service spots on the swine flu, according to Sesame Workshop. Muppets Pancho and Lola join three of the country's celebrities to appear in the announcements, which instruct children to tell a parent if they feel sick, cover their mouths with a tissue or arm when they sneeze or cough, and wash their hands several times a day. Plaza Sesamo e.p. Ginger Brown was en route to begin a new season of the show when the outbreak began. Instead of filming new episodes, the staff worked on the announcements.

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