Nov 16, 2006
Nielsen to debut VOD ratings next month
Nielsen Media Research will begin offering video-on-demand ratings in December, the New York Times reports (via mediabistro). Rentrak, a company based in Portland, Ore., already tracks VOD viewing but it only releases data that cable companies approve. If VOD viewing habits hold steady through December, more than two billion on-demand programs will be watched this year, based on Rentrak data.
Downtown home for Phoenix station
The Phoenix City Council yesterday okayed planning for a building on Arizona State University’s downtown campus that will house pubTV station KAET and the Walter Cronkite School of Journalism, the Arizona Republic reported yesterday. Construction would begin next spring and the building would be occupied by fall 2008.